HiConversion’s patented virtual enabling methodology removes the need for IT assistance. The Virtual EnablerTM makes conversion rate optimization possible for e-commerce companies whose storefronts are complex and not easy to manipulate or optimize via traditional testing methods.
The foundation of this method is the ability to map, or virtualize, user-defined selections in the web browser to corresponding areas in either the client code, proxy server or the server code associated with a given web page rendered in the browser. By using this mapping information, the optimization system is then capable of providing variable content delivery, visitor tracking, and other optimization functions.
Freedom to Experiment
Your internal IT resources should not serve as a limiting factor in your ability to achieve maximum the revenue-generating performance of your e-commerce site. Our point-and-click solution enables a visual optimization setup without requiring changes to the source code of your e-commerce site.