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e-Commerce companies are challenged by low conversion rates. You can’t compete by just spending more money to buy more traffic.
Identify ‘kinks’ in your sales funnel first and then test different ideas to continually increase your conversion rate.
An external usability study or internal review is critical of your site’s UX or functionality. You can’t ignore this feedback and do nothing.
Create a competition of ideas between different teams. Nobody is right or wrong until proven otherwise.
Commonly, 60% or 70% of visitors who selected a product to purchase are abandoning the online cart. This is not sustainable.
Experiment with every aspect of your checkout. Small changes can have a huge impact on your bottom line.
To eliminate the need for any application training we provide test setup templates. All you have to do is to pick a type of A/B test you want to run.
Test templates are managed by our Composer application. This is a smart wizard interface that guides you at each step while providing feedback about any things that are missing or not done right.
The treatment module enables creation of the test variations of the content, style, layout, or functionality of your web pages. This is where you can make site changes without any programming.
This is an admin task. All you need to do is to activate Demandware verified LINK cartridge. Click here to request our FREE assistance.
You will use the visual design tools. Behind the scene our system generates code that performs just-in-time web page changes in the visitor browser.
No need for custom tracking tags. All changes are automatically tracked enabling you to easily analyze the performance of every site change.
Refine responsive or dedicated mobile sites through the ability to run tests that are specific to different form factors.
Our A/B Testing solution comes with built-in customer experience (CX) Analytics. No need for complicated integration into 3rd party web analytics.
Before going live you can test new treatments by clicking on test url links. It is safe and reliable. Only a person who has these links can force the page changes on the live site.
This is a simple administrative task to activate a Demandware verified LINK cartridge.
Not all A/B Testing tools are created equal. We built ours with the goal of serving non-technical business users.
We unify web analytics and experience data sets to deliver deep insights and accurate attribution.
No IT dependency. Now you or your team can use our visual point-and-click interfaces to design A/B tests within a couple of hours.
Making site redesigns is expensive and risky. Instead, test to continually innovate UX and functionality.
Increasing conversion rates is great. Knowing true customers preferences: priceless.
Our FREE A/B Testing is a door opener for the exciting world of customer experience optimization.