Agency Pricing

Tools and resources to help you
grow your business

Pay-as-you-go licensing plans

Agency partners can choose from  pay-as-you-go software licensing plans.  Contact us for more information.

Agency resources

By licensing a plan you will also get tools and resources to help you market and sell to new clients, deliver exceptional services, and grow your business.

your agency

Free marketing resources to help you market your agency.

An agency profile in HiConversion’s partner directory (for top partners).

new clients

Differentiate your agency through use of HiConversion data analytics.

Exclusive partner promotions – available to top

retainer services

Guidance from a HiConversion channel consultant.

Agency-focused training programs through our learning center.

client retention

Assistance with data interpretation by a HiConversion data analyst.

Guidance from a HiConversion channel consultant.

A HiConversion’s partnership is about helping your agency grow.

Our goal is to equip you with the software, guidance, support, and training you and your clients need to succeed.

We encourage you to use HiConversion to differentiate your agency and to deliver value to your clients at every step of interaction. You should do it even in situations when a client is unlikely to purchase our paid service.

Common Questions


The short answer is no.

You can become a HiConversion Agency Partner and engage with your prospects or existing customers without any financial commitment to HiConversion.

As soon as you register to become an agency partner we will provide you with the following:

  • Free account: you will get a free agency account that enables you to directly add your client’s websites
  • Freedom to instrument client/prospect sites: you will be allowed to add HiConversion’s tag (or activate integration connectors) to as many sites as you wish
  • 6 Free health checks: HiConversion will help you generate 6 free customer experience health checks – each sale of an Enterprise software license will entitle you to another 6 free health checks

Agency software licensing plans fill the gap in between free use of HiConversion’s software and annual subscription to use HiConversion.

This pay-as-you-go licensing enables you to offer ad-hoc testing and personalization services without obligation of you or your clients to subscribe to HiConversion’s annual software licensing plan.

Another use case are small clients who can’t afford to buy their own license because their traffic and revenues are much smaller than HiConversion’s entry level subscription plan. Instead, your agency will share your plan with multiple smaller clients.

Active web visits are defined as all web traffic when site is actively using HiConversion.

Active use is defined as having at least one of the HiConversion’s testing, personalization, virtualization, or any other applications delivering site changes.

If you only have HiConversion tag activated but no active experiments then you will not have active web visits and will not be paying for anything.


First, you will be notified that your active web visits count is zero.

This will give you a chance to buy another ‘chunk’ of active web visits.

To avoid manual back-and-fort interactions you can also activate automatic reload of active web visits.


Your subscription has no expiration date.



Your subscription is non-refundable.



Agency onboarding is required to ensure that HiConversion agency partners are set up to deliver amazing client services through use of HiConversion’s software. The program is designed to teach your agency how to use the software, how to engage with your clients through use of our customer experience analytics, and how to deliver results efficiently and effectively. Once you get a few clients under your belt, onboarding shifts to focus on client delivery and success.

Getting Started

Your first step should be to instrument a new site with HiConversion tag/connector so you can start collecting visitor engagement data as soon as possible.

The sooner you complete this step the sooner you will be able to detect weak links in the customer experience and use that data to spearhead the optimization experiments.

This is a simple technical step.

For your convenience the Implementation section of HiConversion acts as an implementation wizard guiding you through implementation and verification steps.

Additionally we provide free implementation assistance that you can request from within the application.

You have two implementation options:

  • Native integration: we have integration connectors (apps, cartridges, …) with several eCommerce platforms – in this case all you have to do is to activate HiConversion via your eCommerce admin panel;
  • Universal tag: for home grown solutions or eCommerce platforms that are not natively integrated with HiConversion all you have to do is to add a single snippet of a code shown below into the top location of the <head> tag of all website templates / pages.
<!-- HiConversion 3.0 Async Tag for placement at top of head tag -->
  var script = document.createElement("script"); = "hiconversion_30";
  script.async = "async";
  script.type = "text/javascript";
  script.src = "//";
  var nodes = document.getElementsByTagName("script");
  nodes[0].parentNode.insertBefore(script, nodes[0]);

Note: each integration script contains a unique Site ID;

You can use tag management only as a temporary solution.

Here is why.

Tag management solutions inject tags into the <body> section of web pages. That way HiConversion’s tag will load after most of the web page content is loaded.

That is perfectly fine if the purpose of the tag is to collect data or do something that is not changing the look and feel of the web pages.

Testing and personalization treatments that are changing the look and feel of web pages must be loaded as soon as possible. With a tag manager implementation the web page will load before HiConversion which will then produce visible ‘flickering’ (visitor seeing existing content first and then suddenly the new content replacing it).

So, if you implement HiConversion via a tag management you will be able to effectively use our web analytics and only those applications that do not create flicker, like cart recovery, promo pop-ups and similar features.

No. After you implement our generic tag or activate a native integration connector you will never need to do any additional custom tagging.

For customizations you will use our admin interface to provision custom goals, segments, or to collect additional information from data objects available on your web pages.


This assistance is free of charge and you can request it directly from within the application.

We think that the campaign setup is very easy.
The solutions have many features designed to make campaign setup as easy as possible:
  • Templates: at the very beginning of the campaign setup process you will have an option to chose a template that is closest to the type of campaign you desire to create – each template has the majority of campaign configuration options already preconfigured so that you do not need to start from scratch;
  • Composer: the campaign template is further provisioned through use of a Composer, a step by step wizard that will assist you with the specific details of each campaign;
  • Visual editor: this is a visual point and click interface that enables you to select an element or area of the web page and to create changes without any web programming;


Absolutely not. We are like your traditional web analytics solution that tracks visitor attributes and visitor behavior, like page loads, or clicks.

Since HiConversion doesn’t process, store, or transmit credit card information, most of the compliance requirements are mitigated.

HiConversion is, however, often used on the pages in a checkout funnel where visitors are asked to enter their credit card details. Although HiConversion doesn’t transmit or process data at this point, this is a touchpoint with your visitor’s customer data. Generally, any system that could potentially be used to get to your visitors’ credit card data is within scope of PCI DSS and therefore has to adhere to the strict rules the payment industry has worked out to protect cardholder’s sensitive information.

There are two options for using HiConversion in compliance with PCI DSS.

Option 1: do not place HiConversion’s tag on the page where visitor can enter payment information.

You can deploy HiConversion’s tag on all other pages. There will be no impact on your PCI DSS compliance.

Option 2: embed a Credit Card form field through an iFrame
If you want to remove HiConversion from the scope of PCI DSS compliance completely, you can choose to add the actual form field where customers enter their credit card details onto your page through an iframe or redirect users to a payment page hosted by your payment processor. This is the case with many popular payment processors such as Stripe, Paypal or Adyen.

HiConversion code then can’t access these fields, essentially shielding it from our snippet. On the down side, you also won’t be able to change these fields and optimize them without actually making a separate version of this form available.


We designed our TOS to be industry-standard so that it meets the needs of all types of companies. Our TOS are happily being used by a wide range of our customers, both big and small. So we prefer to keep it standardized to be fair to all types of customers who use HiConversion. If our TOS don’t meet your needs, please contact us and we’d be happy to help.

Billing and Invoicing 

You can manage your billing and plan options from within your account.

Just select a plan and provide online payment information and you will unlock a premium plan for your brand.

You can use your credit card to pay for any plan.

If you sign up for an annual subscription and plan to spend at least $10K, we can invoice you annually. Contact us to start the process.


You can add as many users to your account as you wish without any additional charges.

The account administrators can change the subscription plan at any time.
To cancel your subscription all you have to do is to do is to downgrade from a paid plan to the Free plan. That way your paid plan will not be automatically renewed at the next billing cycle.
We do not offer refunds.

Talk to a Person

Have a question?

We’re always here to help and ensure an enjoyable Customer Experience with HiConversion.

The most effective way of requesting help is to use the support option right within HiConversion!